AI-powered strategy, SEO intelligence, and real-world marketing insights — published by the Mostly Marketing team.
Fresh articles from our AI publishing feed, plus deep-dive guides from our team.
When someone asks ChatGPT "who is the best contractor in Nassau County" or "top SEO agency on Long Island," it recommends one business by name. If that name isn't yours, you're losing clients you never knew were looking. Here's the exact mechanism — and the five-step fix.
SEO gets you ranked. AEO gets you recommended. They require completely different infrastructure. Most agencies only build one. Here's why both matter and what you lose when either is missing.
Google AI Overviews appear above organic results for most local service queries. The average CTR for a #1 ranking dropped 64% in one year. Ranking first is no longer enough — you need to be cited.
31.2% of websites still have no structured data. For AI engines, schema isn't optional — it's the language they speak. Without it, they're guessing what your business does.
The map pack still shows above organic results for local queries — but what it takes to get there has changed significantly. Review velocity and citation consistency now interact directly with AI citation probability.
AI doesn't rank pages. It recognizes entities. An entity is a business verified, consistent, and structured across the web in a way AI systems can confirm and trust.
Reading about better marketing is step one. Let us show you what it looks like when it's built specifically for your business.